The previous wave of popular social product audio-visuals reminded me of the earlier multi-flashes. All of which focused on new video social communication methods. After a period of fame. The popularity quickly dropped. Looking back. There are bullet text messages. Flying chats. Etc. Before… In recent years. There have been many social products. Some of which are under the banner of challenging the status of wechat. Promoting their product concepts to change the world. But after a period of precipitation. You will find that there are many social products emerging one after another. But most of them are short-lived. So. Are these creative products unimpressive. Or are users’ habit migration costs high? 1. Why are new social products emerging one after another?
Why are most products short-lived
There are two reasons why many software Algeria WhatsApp Number List developers like to enter social products: First. The reason why it is a market that military strategists must compete for is that the underlying reason is that social relations are rapidly fissioned. And many things can be done based on social interaction for later realization. Such as social e-commerce products. Wechat wechat. Etc.; rapid growth through social relations. While bringing benefits to the platform; The second is that product stickiness provides commercial value. Because of the natural social attributes. The relationship chain firmly ties users to the product. And then goes through the entire product life cycle. During the operation of the product. It can continue to make profits and create value for the company;
Why are new social products emerging one after another
Therefore. Many c-end products will add Algeria WhatsApp Number List some social elements when planning. Products with their own social attributes are understandable. Because product models are naturally required. Such as instant messaging. Dating software. Etc.; Others are tool products. Such as online disks and job search products. In addition to providing users with functions for personal use. It will also add some content sharing and friend interaction functions; The purpose is nothing more than two points: to enhance user stickiness. Retention growth and realization. The business model of successful social products is from 0-1. And then from 1 to 10. It seems that as long as the product has a social model that works.t is naturally high; On the other hand. The reason why